Big Powers
Brand Building
From branding and marketing to training and new media. Take a look at what happens when clients tap into Big's broad capabilities. What to see more? Just contact us for a complete portfolio CD. What will it take to build and leverage your brand?
While there's no "magic bullet" that works for every client, we can tell you this. Clients who've followed our proven Big Brand Strategy and used our brand-building capabilities have experienced fantastic results. What about you?
Identity Programs
For an easily recognizable market personality, come to Big. We excel in developing corporate identity and branding programs - complete with standards guides.
Design
What kind of design do you need to enhance your brand? Whether it's print, product, displays, packaging - or even environmental and point of sale - Big delivers fresh, ingenious solutions that make people sit up and take notice.
Advertising
Advertising. It's all about crafting the right message and getting it to the right people. From comprehensive, award-winning campaigns, to excepetional, one-time promotions, count on Big for the perfect media mix.
Guerilla Marketing
To enhance traditional advertising tactics, Big turns to guerilla marketing. Unconventional, highly imaginative marketing reaping maximum results from minimal resources. Ask us about painting cars. Movie ads. Scavenger hunts. Or leave-behinds at trade shows. Whatever it takes to reach your target audience, Big gets it done.
Media Buying & Planning
Put Big's extensive media expertise and negotiation skills to work today. Whether you need to reach local, regional, or national markets, Big will help you establish your target audience and maximize your media dollars with the best possible reach and frequency - on the radio, TV, cable, Internet, or in trade media.
Public Relations
Want to enhance your brand, legitimize your product or service, or create the perception that your company is "on the move"? Then let Big help you design a strategic public relations program. Our broad PR capabilities range from media relations and press conferences to fundraising and special events.
Brand Consulting
Before rolling out your brand, you've got to define what makes it different and special in the marketplace. And ensure that your brand ambassadors - employees, dealers, reps, or agents - are totally "on board" and knowledgable. Let Big show you how.
Brand Assessments
What makes your brand different? Discover your brand using Big's brand development process, involving assessments, research, and interviews - and culminating in a strategic marketing plan.
Strategic Marketing Plans
Make marketing easy and effective with our strategic marketing plans. Partnering with your marketing team, Big will develop a comprehensive, long-term plan, outlining tactics, media mix, timelines, and budgets. Or we can develop a simple, one-time plan specific to your event, product, or need.
Market Research
Uncover valuable insights pertaining to your brand, customers, products, or services. All with Big's affordable market research. Online or print surveys. In-depth interviews. Focus groups - and much more.
Communications Audits
Learn how you're communicating internally and externally with Big's communications audit process. Identify strengths and weaknesses - and see if your communication is truly supporting your brand.
Dealer Training
You can have the best products or services in the world, but if your brand ambassadors don't understand them, you're sunk. Create engaging and highly effective training programs for your dealer or sales force with Big. On-site. Online. And well after the training ends.
Special Event Planning
Got a large event coming? An acquisition, conference, grand opening? A meeting for dealers, employees, customers, or shareholders? Trust Big with all the details. From concepting a theme to promoting the event and handling all the logistics, Big will have people talking about your event long after it's over.
E-branding
Big's cutting-edge capabilities result in highly creative and fully functional tools. From 3D modeling and Web sites to CD-ROMs and search engine optimization, we've got the newest ways to build your brand and reach an ever-growing, global audience.
e-Marketing / Branding
Expand your reach and arsenal with our savvy Internet marketing and branding tactics. The end result? Dazzling, creative campaigns complete with tracking and reporting capabilities. All complementing your brand.
Interactive Media
Create a more dynamic and rich experience for end users or training events. From the Web to CDs or DVDs, Big designs, develops, and produces interactive media for a variety of purposes and delivery platforms.
3D Modeling & Animation
Bring it to life! With Big's 3D capabilities, you can illustrate hard-to-grasp concepts, use motion to tell a story, or simply show how something works. The compression of a surgical screw. Airflow with a new fireplace vent. Assembly of an upholstered chair. It's just one more way to tell your story - and with complete control.
Search Engine Optimization
Make finding your Web site a cinch with Big's search engine optimization. Using keywords and keyword phrases, we'll make your Web site land in a higher position on popular search engines such as Google and Yahoo.
Web Sites
Whatever your online business need, Big meets it with flair and functionality. In addition to site design and development, ask about our audits and assessments, intranet development, or powerful e-commerce capabilities, ranging from shopping carts to ordering online, mailing lists, and more.